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Meilleures ventes > > Nonfiction
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The Audacity of Hope: Thoughts on Reclaiming the American Dream»rank: 400par: Barack Obama
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Barack Obama in His Own Words»rank: 841par: Barack Obama
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The Omnivore's Dilemma: A Natural History of Four Meals»rank: 125par: Michael Pollan
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The Tipping Point: How Little Things Can Make a Big Difference»rank: 58par: Malcolm Gladwell
Chroniques et points de vue:From :'The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life,' writes Malcolm Gladwell, 'is to think of them as epidemics. ldeas and products and messages and behaviors spread just like viruses do.' Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, ... |
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The Zombie Survival Guide: Complete Protection from the Living Dead»rank: 128par: Max Brooks
Chroniques et points de vue:From :'The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life,' writes Malcolm Gladwell, 'is to think of them as epidemics. ldeas and products and messages and behaviors spread just like viruses do.' Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, ... |
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Fifteen Days: Stories of Bravery, Friendship, Life and Death from Inside the New Canadian Army»rank: 35par: Christie Blatchford
Chroniques et points de vue:From :'The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life,' writes Malcolm Gladwell, 'is to think of them as epidemics. ldeas and products and messages and behaviors spread just like viruses do.' Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, ... |
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The Black Swan: The Impact of the Highly Improbable»rank: 312par: Nassim Nicholas Taleb
Chroniques et points de vue:From :'The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life,' writes Malcolm Gladwell, 'is to think of them as epidemics. ldeas and products and messages and behaviors spread just like viruses do.' Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, ... |
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The New Paradigm for Financial Markets: The Credit Crisis of 2008 and What It Means»rank: 203par: George Soros
Chroniques et points de vue:From :'The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life,' writes Malcolm Gladwell, 'is to think of them as epidemics. ldeas and products and messages and behaviors spread just like viruses do.' Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, ... |
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Mom's Family Calendar 2009: Who Does What and Goes Where When. (But Not Why.)»rank: 230par: Sandra Boynton
Chroniques et points de vue:From :'The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life,' writes Malcolm Gladwell, 'is to think of them as epidemics. ldeas and products and messages and behaviors spread just like viruses do.' Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, ... |
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O's Guide to Life: The Best of O, The Oprah Magazine»rank: 1751par: Sunset Books
Chroniques et points de vue:From :'The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life,' writes Malcolm Gladwell, 'is to think of them as epidemics. ldeas and products and messages and behaviors spread just like viruses do.' Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, ... |
Filed under: Car Buying, Etc., Green
Diesel vehicles have nearly a 50-percent market share in Europe, thanks to tax incentives and diesel-friendly legislation across the EU. Diesels are so passé there that you can buy a BMW 730d and no one will think it odd that your luxury car burns oil. Pull up in a diesel 7-Series in America and people would leer at you like you've alighted from an amphibious vehicle reeking of saltwater and dead trout.
But now, thanks to the oft-reported combo of newly-raised CAFE standards, not-so-newly-raised gas prices, and the 50-state diesel engine, GM, Ford, and Chrysler are about to dip more than a hesitant toe into the diesel game. Chrysler offers a diesel in the Grand Cherokee, but soon all three automakers will offer diesels in their best-selling lineups of light trucks -- the Dodge Ram 1500 is expected to offer a 50-state diesel after 2009. Light trucks are being used to lead the charge since those buyers stand to gain the most with the least amount of (perceived) sacrifice.
Diesels currently have 3.2-percent of the American market. Some estimates put them at 15-percent by 2015. That's a huge leap, and diesel still has plenty of hurdles. Diesels will come with a cost premium over gasoline-engined cars. That should be easy enough to conquer -- incentives and some quick cost and longevity calculations should convince people of the benefit. The real hurdle is the nagging issue of perception. The plan will probably be to attack that with a price that makes the proposition unbeatable. Said Chrysler's director of environmental affairs, "If it's priced right, we can sell diesel here. Diesel can give you an immediate poke in fuel economy -- 20 to 40 percent. Not many technologies can deliver that today."
[Source: Detroit News]
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