Meilleures ventes > > Professional and Technical
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Meilleures ventes > > Professional and Technical
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Predictably Irrational»rank: 258par: Dan Ariely
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Good to Great: Why Some Companies Make the Leap...and Others Don't»rank: 244par: Jim Collins
Chroniques et points de vue:From :Five years ago, Jim Collins asked the question, 'Can a good company become a great company and if so, how?' ln Good to Great Collins, the author of Built to Last, concludes that it is possible, but finds there are no silver bullets. Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered common traits that challenged ... |
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Influence»rank: 301par: Robert B Cialdini
Chroniques et points de vue:From :Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you're a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your product, this is an essential book for understanding the psychological foundations of marketing. Recommended. |
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Freakonomics»rank: 199par: Steven D. Levitt, Stephen J. Dubner
Chroniques et points de vue: :Economics is not widely considered to be one of the sexier sciences. The annual Nobel Prize winner in that field never receives as much publicity as his or her compatriots in peace, literature, or physics. But if such slights are based on the notion that economics is dull, or that economists are concerned only with finance itself, Steven D. Levitt will change some minds. ln Freakonomics (written with Stephen J. Dubner), Levitt argues that many apparent mysteries of everyday life don't need to be so mysterious: They could be illuminated ... |
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Buyology: Truth and Lies About Why We Buy»rank: 353par: Martin Lindstrom
Chroniques et points de vue: :Economics is not widely considered to be one of the sexier sciences. The annual Nobel Prize winner in that field never receives as much publicity as his or her compatriots in peace, literature, or physics. But if such slights are based on the notion that economics is dull, or that economists are concerned only with finance itself, Steven D. Levitt will change some minds. ln Freakonomics (written with Stephen J. Dubner), Levitt argues that many apparent mysteries of everyday life don't need to be so mysterious: They could be illuminated ... |
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You Can Heal Your Life»rank: 351par: Louise L. Hay
Chroniques et points de vue:From :lf you haven't seen Hay House's Lifestyles series of gorgeous gift books, there is no better way to acquaint yourself than with publisher/author Louise Hay's You Can Heal Your Life. A bestseller for many years, You Can Heal Your Life has been republished with bright, beautiful illustrations in full, living color and exquisite typography--each and every page is a work of art by artist Joan Perrin Falquet. The timeless message of the book is that we are each responsible for our own reality and 'dis-ease.' Hay believes we make ... |
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This Is Your Brain On Music»rank: 149par: Daniel Levitin
Chroniques et points de vue:From :lf you haven't seen Hay House's Lifestyles series of gorgeous gift books, there is no better way to acquaint yourself than with publisher/author Louise Hay's You Can Heal Your Life. A bestseller for many years, You Can Heal Your Life has been republished with bright, beautiful illustrations in full, living color and exquisite typography--each and every page is a work of art by artist Joan Perrin Falquet. The timeless message of the book is that we are each responsible for our own reality and 'dis-ease.' Hay believes we make ... |
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Warren Buffett and the Interpretation of Financial Statements: The Search for the Company with a Durable Competitive Advantage»rank: 297par: Mary Buffett, David Clark
Chroniques et points de vue:From :lf you haven't seen Hay House's Lifestyles series of gorgeous gift books, there is no better way to acquaint yourself than with publisher/author Louise Hay's You Can Heal Your Life. A bestseller for many years, You Can Heal Your Life has been republished with bright, beautiful illustrations in full, living color and exquisite typography--each and every page is a work of art by artist Joan Perrin Falquet. The timeless message of the book is that we are each responsible for our own reality and 'dis-ease.' Hay believes we make ... |
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The Selfish Gene: 30th Anniversary edition»rank: 1061par: Richard Dawkins
Chroniques et points de vue:From :lnheriting the mantle of revolutionary biologist from Darwin, Watson, and Crick, Richard Dawkins forced an enormous change in the way we see ourselves and the world with the publication of The Selfish Gene. Suppose, instead of thinking about organisms using genes to reproduce themselves, as we had since Mendel's work was rediscovered, we turn it around and imagine that 'our' genes build and maintain us in order to make more genes. That simple reversal seems to answer many puzzlers which had stumped scientists for years, and we haven't thought ... |
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Self Sufficient Life And How To Live It»rank: 659par: John Seymour
Chroniques et points de vue:From :lnheriting the mantle of revolutionary biologist from Darwin, Watson, and Crick, Richard Dawkins forced an enormous change in the way we see ourselves and the world with the publication of The Selfish Gene. Suppose, instead of thinking about organisms using genes to reproduce themselves, as we had since Mendel's work was rediscovered, we turn it around and imagine that 'our' genes build and maintain us in order to make more genes. That simple reversal seems to answer many puzzlers which had stumped scientists for years, and we haven't thought ... |